PARIS — The ASX, a small SUV based on the Renault Captur and available in full-hybrid and plug-in hybrid versions, will lead Mitsubishi’s European relaunch when it arrives in showrooms in March.
Mitsubishi revealed the ASX on Tuesday. The ASX differs from the Captur primarily in its badging.
“As an electrified SUV, with a full package of advanced technology and infotainment, the new ASX is a perfect fit for the European market,” Mitsubishi Motors Europe CEO Frank Krol said in a news release.
The ASX nameplate was first launched in Europe in 2010. Mitsubishi says it has sold more than 380,000 in Europe. Last year, just 4,898 were sold in the region, according to figures from Dataforce.
Mitsubishi said in 2020 that it would not launch any more new products in Europe, amid a focus on cost-cutting at the Renault-Nissan-Mitsubishi alliance, instead concentrating on Japan and the Southeast Asia market.
But that decision was reversed when Renault and Mitsubishi reached an agreement in 2021 for two new models to be built in Renault factories: The ASX and the Colt, a small car based on the Renault Clio. The Colt will go on sale in November 2023, Mitsubishi said Tuesday.
The ASX will be built in Valladolid, Spain, alongside the Captur.
Mitsubishi did not disclose pricing for the ASX. The Captur starts at 23,400 euros in France and goes up to more than 37,000 euros for a top-trim plug-in hybrid version.
Like the Captur, Renault’s European bestseller, the ASX will have a wide range of powertrains, including a base 1.0-liter gasoline engine, 1.3-liter gasoline engines with 12-volt mild hybrid, and full- and plug-in hybrids based around a 1.6-liter gasoline engine.
The Captur is also available with a dual-fuel LPG option, which is not offered on the ASX.
The Captur, now in its second generation, has been a stalwart atop the small SUV segment, which was Europe’s largest in the first half.
However, the Captur fell to fifth place in the first half, with sales of 72,488, a decline of 21.5 percent over the first half in 2021, when it ranked third. The segment was led by the Volkswagen T-Roc, which had first-half sales of 79,336.
The ASX and Captur are built on the Renault-Nissan Alliance’s CMF-B platform, which underpins models including the Nissan Juke small SUV and the Dacia Sandero and Jogger.
Mitsubishi has sold 34,365 cars through July in Europe, with the small Space Star (which will be replaced by the Colt) its best-seller with 19,354 sales.
The Eclipse Cross compact SUV was second with 14,729. It sold more than 148,000 cars in Europe in 2019, a figure that fell to 103,411 in 2020 and 73,370 in 2021, according to European auto manufacturers’ group ACEA.